PrintSf.com Now Free on AppExchange

January 16, 2009

SAN DIEGO (January 16, 2009) – Print Sf (www.PrintSf.com) announced today its Free Edition was publicly available for free installation from the Salesforce.com AppExchange. Print Sf delivers print on demand and high response direct mail marketing to customers of Salesforce.com. The company also provides creative and interactive agency services. All solutions are tightly integrated to customers CRM data and work flow.

Print Sf's executive team has a 10+ year history of delivering direct marketing services to enterprise and mid-market customers across thousands of direct mail and interactive, cross media campaigns. Salesforce.com is the leading provider of on-demand CRM solutions, with over 50,000 customers and 1 Million users.

According to CEO and founder, Mark Cira, Print Sf helps customers to both increase response and reduce costs.

“Print Sf helps Salesforce customers in two areas. First, we combine highly personalized direct mail with closed loop response channels, to increase response rates dramatically and make it easy to measure and track direct mail results. This means companies can often slash their cost per lead by half or more. Basically, we help you mail less, but mail smarter.”

“Second,” Cira added, “for companies that provide ever changing marketing collateral to multiple sales channels, we squeeze mountains of waste out of that process. Marketing collateral moves from the warehouse to the cloud, managed centrally and digitally, and is available 24/7 to localize and fulfill on demand. This puts an end to outdated inventory and time wasted manually versioning or localizing materials again and again.  It's a highly efficient and green approach to publishing, sharing, customizing and fulfilling marketing collateral.”

Print Sf's CRM-centric solutions were displayed recently at the Dreamforce conference in San Francisco, and have been in use by customers since 2008. More recently, Print Sf's new Free Edition became available for immediate install on the AppExchange. Free Edition provides a 5GB Content Manager to publish and share materials for free, backed by optional print and mail on demand, and interactive campaign services.

To install Print Sf, visit the company's Free Edition listing on the Salesforce.com AppExchange.

  For more information, contact:

press@printsf.com  |  866.799.4773 x121